Mobile App Reviews: A Review of the Glovo App in Kenya

Entrepreneurs in Kenya have now mastered the art of online selling. Buyers have gained a significant level of trust in some online sellers. Kenyans are more willing than before to take risks and order for products online. The greater challenge now is delivering products in good condition to customers at the right time.

Apps like Glovo meet this need. Sacha Michaud and Oscar Pierre co-founded the Glovo Company in 2015 in Barcelona. The Spanish start-up has managed to build a competitive brand and penetrate the international market.

The concept from the start was to provide on-demand courier services to customers for all types of product. However, food delivery has overtaken other types of delivery via the app. Glovo is available in 20 countries around the world including Kenya.

Features

Glovo launched its operations in Nairobi in the first quarter of 2019. Here are the top features that users enjoy on the app:

1. Speed

You can order for anything from a supermarket, store, or restaurant and have it within minutes. Glovo emphasises on delivering anything that customers order “within minutes.” When you order for a product, the nearest courier receives the order and considers the nearest seller. The courier will buy and deliver it within the shortest time possible.

The promise to deliver within minutes has proved true in some cities and for some clients in Nairobi. While the app owners do their best to keep this promise, sometimes a delay may occur when a product is unavailable.

Sometimes the courier has to try several stores and probably wait in line to serve some orders. However, for some products that are readily available or already packed, the couriers deliver within minutes.

2. Low cost

Buying products online makes sense to customers if the delivery cost is reasonable. Otherwise, they might as well walk or drive to a store and get the products at a reasonable price. Glovo understands this concept and offers affordable courier services.

The delivery charge within Nairobi is likely to range from Ksh.50 to 100. The charge may be higher depending on your location and order. Imagine escaping the long queues in supermarkets for a hundred shillings. Some items are delivered at no cost within Nairobi’s CBD.

The cost begins to make sense when you think of the time you spend getting a good seat in a restaurant, ordering for food and drinks and then eating. You know how restaurants keep you waiting for a “special order?” Well, you can save time, order the same dish, and keep working while the food is delivered to your doorstep.

3. A wide range of services

Most people think of food delivery but the Glovo app in Kenya offers more than food. Well, food delivery is a big part of the business but you can order anything on the app. For instance, you can order for any item from a registered supermarket like Naivas.

The app is not only an opportunity for buyers to get products delivered easily and at a reasonable rate. Glovo has opened opportunities for couriers to earn from the app. Stores have an opportunity to maximise sales without worrying about deliveries.


4. Easy Ordering Process

The process of ordering an item is simple. After downloading the app, you create an account and proceed to order. You can use your Facebook account to log in. The app requests you to select your location.

You will then proceed to the next interface that shows the categories of registered partners. The best of restaurants in Nairobi’s CBD are listed on the app. Go through the menu of the items offered by each partner.

An alternative ordering process is clicking on “anything” and specifying the product you need. The app has restriction on the size and weight of the items you can order. With this option, you need to specify if the courier will pay for the item or not.

5. Tracking Orders

You can track your purchased item in real-time. In other words, you can tell the exact time when the courier will arrive at your location. Tracking is much easier than calling a delivery person every 5 minutes to find out when they will arrive.

As you track you can also tell if the courier got the directions right. You will not sit and wait for an item while the courier is moving in the opposite direction. If you have ever tried to track items with a phone call or text messages, you will appreciate the tracking feature in Glovo app in Kenya.

6. Favorite items

Let us say you like a certain dish from a specific restaurant. When you order it the first time, you can add it to your list of favourite items. The next time you log into the app to order, the app suggests your favourite items first. The list saves you minutes of scrolling through unwanted items and stores.

Also Read: Top 10 Mobile App Categories as Analysed by Android App Designers in Kenya

Customer Feedback

As app developers, we can look at the functionality of an app and recommend it based on its features. The truth is that the developers have done a great with the simplicity of design and great user experience. However, we need to consider the actual experience of customers who have ordered products via the app.

Happy users

The app has a 3.7 rating on Google Playstore. The majority of about 130,000 users that left a review after using it gave a 5-star rating. The experience is different depending on the item that a customer ordered.

Users seem to have a great experience with the interface and ordering process. The partners registered on the app offer quality products, which is important when ordering for items online. Most customers got the items they ordered for as described.

Unhappy users

The app is relatively new in the market. Although the developers say that you can order from any part of Nairobi, couriers do not deliver to some parts of the city. In addition, some customers complained that the estimated time of delivery was inaccurate.

Some customers had to wait for more than an hour to get their items. A few customers have also complained about bugs when trying to order for any item. Based on the reviews, the customer support team is slow in responding to complaints from customers.

Conclusion

Glovo App in Kenya is a game-changer in the country’s online business and logistics. The app is easy to use in terms of ordering and tracking items. The delivery time may not always be accurate. However, based on customer reviews, the couriers are doing a great job of delivering products within the shortest time possible. App developers in Kenya take the challenge to keep up with such competitive apps from international developers.

Google Maps Integration: Benefits of Using Maps on your Website

Have you considered Google maps integration for your business website? Embedding maps on your site does more than giving directions. Try to search for your top competitors online. Alternatively, search for the most competitive keyword in your niche on the search engines.

The first result you are likely to get on Google is a map with the location of different competitors. When you follow them to their website, you will find a location pin on their home page and contact page. Compare the results with your own website. Which business are customers likely to choose?

Sometimes business owners miss opportunities to grow their businesses because of a lack of knowledge. If you are still unsure about this, let us look at the benefits that your business is missing for operating without maps.

Marketing your business

By embedding Google maps on your website, you increase the visibility of your business. As mentioned in the introduction, search engine results often start with maps depending on the search query. If your business is within the location of the client, it will pop up among the results.

Do not allow your competitors to outdo your business on this. Seek Google maps integration services if you do not know how to use the API. The advantage of using developers is that the integration will be done within a short time. Your team continues with other operations while developers handle the technical bit.

Building trust

Sometimes it helps to think as a client while trying to get into the mind of your target audience. In a world on online businesses, many clients still trust companies with a physical store. You have an advantage over online businesses that have no physical location.

It is now time to use that advantage well. This does not mean that you ignore of online transactions. Most of your customers will still search for more information about your business online. However, they will gain trust in your brand since they know where to find you. Some will complete their orders online but a good number will visit your store.

One of the reasons why clients trust businesses with a physical location is handling complaints. If you have your ears on the ground, you will notice that many online shoppers are disappointed because of unmet expectations. With an embedded map, clients know where to return products or ask for a replacement when disappointed.

Connecting with your target audience

Your target audience includes potential clients in your neighbourhood. If not, you need to rethink your marketing goals and approach. Consequently, your marketing strategies should include local search engine optimization. Search engines sometimes recommend service providers based on the user’s IP address. Your business will rank high by location to clients in your area.

After the aggressive marketing campaigns to drive internet users to your website, let them know where to find you. Your target clients will easily connect with you by following the map on your site. Ensure that the pin is correct and visible.

Google maps integration goes hand in hand with other contacts. For instance, clients need a phone number to call in case they get lost while following the maps. Some will want to chat or send an email before visiting your store. Ensure that the working hours are clearly displayed as well.

Google maps integration

Suggesting transportation modes

Google Maps gives users all the transportation modes available to their destination. In some cities, it is possible to view bus and train schedule directly on the maps. For those using public transport, the drop off points or bus terminus are critical.

The routes for private vehicles and nearby buildings are visible as well. In other words, your clients can pin point the location of your business and have a clear path of their way to that location. The maps help them determine the best mode of transport to use.

On the flip side, the location of your business on Google maps can help you make some decisions. For instance, if you are in area that is not visible on maps, it might help to move to a new location. You do not need to change cities but find a more visible building within the same area.

User-oriented service
Google maps integration for WordPress websites and other sites gives users a personalised experience. The service presents your business as an easy and available service. Clients are looking for the easiest and fastest way to get a product or service.

Maps integration gives clients that impression. Your business appears as an easy way of meeting their need.  In other words, you are making life easier for your clients. You might not be the best in your industry but the ease of access will give you a cutting edge.

Google has made it so easy for users to use maps. Your clients do not need any advanced skills to use the plugin on their devices. Your part is to include the right pin on your website and make it visible. Have you not received enough calls from clients asking for directions?

Cost effective

Do we need to mention the cost of maps integration? It might be the cheapest marketing strategy you have invested in since your business began. In other words, you have no reason for leaving out Google maps. The cost of integration is low.

Developers will help you integrate maps on your website at an affordable rate. Do not shy away from asking for help even if your business is old. Knowledge is only useful if you apply it. You do not need the technical skills to embed maps. Let developers do it while you keep growing your business.

Final remarks

It is evident from the discussion that your business is missing growth opportunities without maps. Do not wait until your business grows to implement market strategies. Right now while you are trying to build your client base, use all means to attract customers. Google maps integration in Kenya is for both large and small businesses. The returns are incomparable to the cost of investing in this service.

Android App Development Trends: The Rising Popularity of the Dark Mode

Have you noticed that most of the popular apps are recommending the dark mode? What difference does it make when using an app on the dark mode?  Is there a downside to it? As we discuss this new trend, bear in mind that app developers have user experience in mind at all times.

Every trend in iOS or Android app development is in most cases meant to improve the experience of end users. Hence, when a new trend comes, app developers will try to implement it across all platforms. The dark mode started with Android apps and then expanded to iOS devices.

YouTube, Twitter, Gmail, and Microsoft Outlook already have the dark mode option. An app does not switch automatically to this mode. You have the choice as an app user to stick the old black and white background or turn the dark mode on.

The traditional mode has a white background with black text. Some developers experiment with text colors to highlight certain features. When you turn the dark mode on, the background becomes black, gray or dark blue. The text turns from black to white.

 What are benefits of this app development trend?

1. Less strain on your eyes

The first reason that app developers give for introducing the new screen settings is their users’ health. Eyestrain is not new to phone users who spend hours staring at their screens. Let us be honest here. Smartphones have become addictive, especially with cheap data bundles.

It only makes sense to do everything you can to stay healthy while enjoying the beauty of connectivity. Browsers like Chrome are also considering the same trend for this reason. For internet lovers, if you are not on an app, you are browsing websites or watching videos.

Continuous strain on your eyes can lead to conditions such as myopia. You are at a high risk of nearsightedness if you work on a bright screen all day.  The risk is higher now that virtual reality has been introduced to the world of Android app development.

Using the dark mode on apps does not mean that you are completely safe from the mentioned risks. You still need to reduce the number of hours spent on your mobile devices. However, the dark mode reduces the fatigue on your eyes.

2. Easier reading

Mobile apps are designed with the assumption that users have normal vision. The reality is that our vision is different. Some people have low vision while others struggle with color blindness. The new trend favors such phone users.

Texts become more visible on the black or grey background. You will come across different settings for the dark mode. It is not always a reverse of the black and white combination. Some app developers prefer a grey background with black text. An alternative is a black background with grey text.

Blocks of text are easier to read with the dark mode. The settings activate all the sensors on the eyes even with low vision. If you have been struggling with reading online, try the dark mode where available. You are likely to keep it on.

Android app development

3. Longer battery life

Ever since smart phones were introduced, the greatest challenge has been the battery life. The situation has been improved but you can do with an extra hour or two of battery life. Dark mode gets you just that, longer battery life.

It takes more power to keep your screen illuminated than a black or gray screen. You will have to sacrifice something to keep your phone running for long. First, you are accustomed to the white back background. It will take some time and adjusting to appreciate the dark mode.

The white or bright mode is easy to navigate. Scrolling and switching from one feature to another, or one app to another is easy. The dark theme is a bit slow in terms of a smooth flow but you are guaranteed of using your phone longer.

4. Better sleep

Have you ever woken up in the middle of the night because of a notification on your phone? Forget about the alarm. You know those automated messages from service providers or notifications from apps. Switching data off does not always help.

Falling back to sleep is a challenge after staring at a bright screen. If you have problems falling asleep, try using the dark mode in the hours preceding your usual bedtime. Bright light inhibits the function of sleep-inducing neurons, especially artificial light.

The light interferes with the natural cycle of sleep. This partly explains why you stay awake longer after using your phone. The worst happens when you wake up to bright light and cannot fall back asleep. With the dark mode on, you will easily fall back to sleep and maintain your sleep cycle.

5. Better experience in low-light environment

Using a mobile device in a low-light room is strenuous. The obvious temptation in such situations is to increase the brightness on your screen. That just makes things worse. You will strain your eyes more even when the text size is large enough.

Try the dark mode when you get into such an environment. You will not even realise the difference in lighting if the mode is always. Reducing the brightness on your device helps for apps or programs that do not have the dark mode yet.

6. Improving sensitivity to light

For many phone users, the bright light disturbs when the screen is on. The discomfort is over as soon as the phone goes off. For some, sensitivity to light is a medical condition. Even the sun is too bright for such people.

Doctors call the condition photophobia. The dark theme makes it more comfortable for people with this condition to work and use apps. In addition, the theme helps those who suffer migraines. Prolonged eyestrain often leads to headaches and migraines.

Final thoughts

Before they discover the cure for phone or internet addiction, protect your eyes. Take advantage of this Android app development trend. Activate it for apps and programs that have it in their settings. You can switch to the bright screen at times but if you suffer migraines or photophobia, it is safe to use it always.

Why are Instant Loans Popular in Kenya Despite Metropol CRB Listings?

Metropol CRB is top of the list of credit reference bureaus in Kenya. A financial institution can limit your chances of getting a loan by submitting your name to this bureau. Some employers have also been using credit reports to narrow their list of candidates.

The consequences of a CRB listing are supposed to push defaulters to fulfil their obligations. Some financial institutions use them as a way of reminding borrowers to pay their dues on time. However, many Kenyans seem unbothered with CRB listings.

The demand for unsecured loans has been increasing over the years. Banks have been very aggressive in selling these loans to their clients. The target for such loans is, in most cases, salaried customers. It is easy to deduct instalments directly from their paycheck.

The introduction of loan apps has increased the popularity of instant loans. You can hardly scroll your phone without interruption of an ad for a loan app. Thousands of Kenyans are downloading these apps to get quick cash.

The repayment period for most mobile loans is stretched over a month. The possibility of repaying and getting a new loan immediately keeps many borrowers hooked. The new loan may be a higher amount depending on the app.

Read Also: The Top 5 Instant Loan Apps in Kenya

For most loan apps, repaying on time means that you can grow your credit limit. Hence, borrowers strive to repay on the due date and then borrow almost immediately. The sad part is that most borrowers have several loans from different apps.

Having several loans at the same time means that the borrower is borrowing from one to pay the other. In addition, Kenyans are losing lots of money in terms of interest rates. The game ends when one is unable to keep up with the interest rates and defaults.

Lenders follow the legal procedure to demand repayment. Eventually, defaulters end up at Metropol CRB Kenya or Transunion CRB. However, the effects of defaulting do not seem to deter Kenyans from seeking new loans.

Metropol CRB Kenya

Do lenders still check the credit score of borrowers? While are instant loans still popular even with credit reference bureaus in place?

1. Ease of access

Many Kenyans borrow simply because they can. The ads for instant loans are so enticing and convincing. As the competition among lenders rise, creative ads have flooded the television stations. You come across several billboards as you drive around reminding you of an easy loan.

The convenience of applying on a mobile device is also inviting. The processing is simple, private, and fast. In fact, loan apps process requests within minutes. The process is even faster for borrowers with a clean financial record.

Banks have also improved the process of issuing unsecured loans. Partnerships with mobile money services such as M-pesa and Airtel Money have simplified lending. The highest percentage of Mpesa customers has tried the Mshwari services.

Safaricom’s partnership with Equity Bank and KCB has made it easy for Kenyans to access unsecured loans. Most lenders target business owners but end up with individuals. The trend will continue as other banks and SACCOs explore such partnership.

2. Harsh economic times

Kenyans are not just borrowing for the fun of it. The tough economic times have made instant loans an easy option for many families. The high unemployment rate among young people has turned them into borrowers.

As Kenyans continue to raise alarm concerning the huge government loans, the effects are trickling down to household. High taxation rates and high lending rates have slowed the growth of businesses.

Have you noticed the timing of advertisement for instant loans? They seem to pop up when you really need cash. Well, the ads are meant to do just that, entice you to apply for a quick loan. You are not alone. Thousands make the same decision every month.

READ ALSO: Top 10 Mobile App Categories as Analysed by Android App Designers in Kenya

3. No collateral required

Many defaulters whose names appear on Transunion CRB or Metropol CRB owe small amounts. Banks and other lenders do not require any security when issuing instant loans. A good credit score is the most important requirement.

If you dream of owning a loan app, CRB integration is necessary. You cannot rely on a client’s income alone to determine creditworthiness. Some app owners ignore bad credit but compensate the convenience with high interest rates.

Security is necessary for large amounts of money. However, most borrowers seeking instant loans need less than Ksh.50,000. Most loan apps limit the loanable amount at this level. It takes a while to qualify for the maximum amount.

4. Flexible repayment periods

Borrowers have a month to repay instant loans. The promise of a higher loan limit encourages borrowers to repay on time. Some mobile apps offer loans payable within 3 weeks. As long as the loan is paid on time, the borrower does not incur any penalties.

A month is a long time for small amounts. However, as the loan amount increases, repaying within a month with the interest becomes a challenge. Sometimes lenders reduce the loan amount drastically without informing the borrowers.

For the borrowers who repay to borrow again, such changes affect their ability to repay other loans. The result is several months of constant reminders to repay. When lenders exhaust all means of recovering their money, they list the default with a credit reference bureau.

5. Data security

When mobile loans were fast introduced, many borrowers were concerned about their personal information. The concern is still there but lenders have managed to convince borrowers of data security. Most app owners guarantee the same level of security as banks.

While security remains a concern, the pressing needs sometimes overshadow the concern. Borrowers are on many occasioned concerned about the quickest solution. Nevertheless, financial institutions play their part in securing personal data.

Our final thoughts

Instant loans will continue to trend as long as the competition in the financial markets remains. Every bank wants a big share while many SACCOs have transformed into banks. You too can be part of the big players. We help institutions and individuals develop agile loan apps.

Muva offers Metropol CRB integration and other bureaus as well. However, you need to educate your borrowers on the right reasons for applying for loans. It is easy to share financial tips when lending through a loan app.

13 Warning Signs to Look For When Hiring Web Designers in Nairobi

Gone are the days when you had to walk into a physical office to get a service. Technology allows professionals to work as freelancers including web designers in Nairobi. The same technology has opened a door for the unqualified web designers to join the industry.

You will come across many designers that promise what they cannot deliver. If you do not do your background check well, you are likely to end up in the wrong hands. The individuals may ever have some papers to show but still lack the skill.

How do you know that you are talking to the right person? Can you read past the marketing gimmicks and identify flaws? Well, let us make it easy for you. Look for the following red flags when interacting with a new web designer.

1. The designers do not have a website

Run from any designers that make too much noise about their skill but have no website. The least they can do as they look for clients is to design a website for their business. If all you see is social media buzz, messages and calls, you are talking to the wrong people. Insist on seeing a running website and then check the next sign.

2. They have a shoddy website

Let us say they pass the first test. They have a running website. Go a step further and analyse the quality of their website. Run if you find a poorly designed website. Otherwise, you will end up with the same if you hire such designers

3. No portfolio or testimonials

It is okay to hire new web designers in Nairobi. However, the decision comes with very high risks. A portfolio shows that the designers have already applied their skills in real projects. If the designers have been around for a while, there is a reason why no clients trust them with a project.

4. Poor customer service

How does the designer address you and your questions? Do you feel safe and comfortable when talking to them? If you must wait for days for a reply or get a bad attitude, you are better off with another designer. Excellent customer service is critical in every profession.

5. The designers lack an online presence

Here is another tell tale sign that you have landed in the wrong lane. You have a name but no online presence. You cannot find the designers in any social media platform. If such accounts exist, they are rarely updated and the information given is scanty.

6. They want to complete your project fast

Time is a critical factor but does take the place of quality. Be worried if find website designers in Kenya who want to rush through the process. The designers will promise to complete your website within days even without considering your unique specifications.

7. Very aggressive with pricing

Have you ever come across an advert for the cheapest or most affordable web design services? Well, there is no problem in offering affordable prices to attract customer. The problem comes when the designer insists on cheap services instead of quality service. If you hear the term “we are the cheapest” repeatedly, acknowledge the red flag and move on.

8. Asks few or no questions about your website or business

You are looking for a new channel to market your business or brand. Your website gives your audience the first impression of your brand alongside your social media accounts. Then you come across a designer who cares little about your business or brand. The goal for such designers is completing a project for the paycheck. Do what is right for your business; look elsewhere!

9. Big on plugins

Plugins add to the features on your website that makes it easier to manage content and monitor performance. However, if all the designers talk about is the plugins to add, you are in trouble. Some designers have mastered different plugins but cannot design a good website from scratch. You can add plugins without a designer. Look for skills and not design tricks.

10. Ignores your conversion goals

You are in business to make money. A website should contribute towards that goal. The right web designers in Nairobi will focus more on building your business than on developing a website. Hence, the chosen features will be based on your conversion goals. Do not trust anyone who ignores the business side of your website no matter how skilled they sound.

11. Lacks knowledge in SEO

You cannot mention web design today without mentioning Search Engine Optimization (SEO). A web designer may not be an expert in it but should have the basic principles in place. Check if their website is well optimised. The ranking on search engines including the domain authority can help you judge the designers’ knowledge of SEO.

12. No architectural strategy

Talk is cheap. If you all you get are promises but no solid strategy, you are free to explore other options. A good designer will give you an architectural strategy that suits the kind of website you need. With such a plan, you can compare the results after the development process to determine if they deliver what they promised.

13. Your gut says no

Have you ever had a chat that felt wrong? If your gut tells you to run, then run. Sometimes negotiating a deal feels wrong even when you do not have the facts. The designers answer your questions but you still feel like you are making a mistake. Do not ignore that feeling. If it feels like there is a loose end or missing link somewhere, try another design company.

Final remarks

Hiring web designers in Nairobi is only an easy journey if you know what to look for in the process. The secret is to have as many chats as possible, whether physical or virtual, before hiring. The field has many competent freelance designers. However, you will also come across individuals or companies with huge promises but no skills. Beware of subcontractors and check for the tell tale signs shared in this article.